TechTalk Healthcare
Talkin’ HealthCare and Havin’ Fun with Brad Cost and Dr. Jay Greenstein, DC. On the TechTalk Podcast, we focus on expert guests within the fields of technology and healthcare. 🎙️🤪📲🩺
Episodes
Wednesday Jan 01, 2025
2024 TechTalk Recap & Blooper Reel!
Wednesday Jan 01, 2025
Wednesday Jan 01, 2025
Join Dr. Jay and Brad on this week's episode as we close out 2024 and revisit last year's guests in the special form of a silly blooper reel & fulfilling recap!
We are so blessed to have this platform to share laughs with amazing guests within the chiropractic and technology industries, and to connect with our audience as we learn together.
Dr. Jay and Brad loved talkin' healthcare and havin' fun with you in 2024, and look forward to more laughter and fun in 2025.
Friday Dec 13, 2024
Transforming Through Technology w/ guest Eric Fernandez
Friday Dec 13, 2024
Friday Dec 13, 2024
Join Dr. Jay and Brad as they interview Hyperice’s very own Eric Fernandez.
As Senior Director of Hyperice’s PT & Chiropractic division, Eric is passionate about helping clinics create successful programs for their patients. With 14 years of experience, he has driven the development of clinical research supporting the science behind recovery modalities as well as created innovative new ways these tools can be utilized to increase cash-based revenue, improve the patient experience, and increase new patient referrals among other benefits. His career has been spent helping companies solve three problems: launching new products, taking an existing product into a new market, or turning around an underperforming territory.
Email rehabathyperice.com for more information.
Friday Dec 06, 2024
Changing Your Reality by Changing Your Brain w/ guest Dr. Heidi Haavik
Friday Dec 06, 2024
Friday Dec 06, 2024
Join Dr. Jay and Brad as they interview their dear friend, Dr. Heidi Haavik.
Dr. Heidi Haavik is a chiropractor and a neurophysiologist who has worked in the area of human neurophysiology for over 15 years. She has a PhD in human neurophysiology from the University of Auckland.
As a researcher, she has investigated the effects of chiropractic adjustments of dysfunctional spinal segments (vertebral subluxations) on somatosensory processing, sensorimotor integration and motor cortical output.
Dr. Haavik is also the founder of Haavik Research - a team dedicated to see a world full of people expressing their optimal potential. Haavik Research gives chiropractors clarity and confidence about what it is they do and the value they provide to their customers.
Dr. Haavik is the Director of Research at the New Zealand College of Chiropractic where she has established the Centre for Chiropractic Research. The Centre for Chiropractic Research (CCR) is the dedicated research arm of the college and is a resource for the college.
Dr. Haavik is also an Adjunct Professor at the University of Ontario, Institute of Technology in Oshawa, Canada and is a member of the World Federation of Chiropractic’s Research Council. Dr. Haavik has received numerous research awards and has published a number of papers in chiropractic and neurophysiology journals. She has presented her work to both chiropractic and neuroscience communities around Australasia, North America and Europe. She is on the Editorial Board of the Journal of Manipulative and Physiological Therapeutics and Journal of Chiropractic Education.
For more information, visit www.chiroshub.com.
Friday Nov 22, 2024
Start By Showing Up w/ guest Dr. Steven Conway
Friday Nov 22, 2024
Friday Nov 22, 2024
Join Dr. Jay and Brad as they interview their friend, Dr. Steven Conway.
Dr. Steven Conway’s unique dual-professional degrees as a chiropractor and attorney enable him to fulfill his passion of protecting and enhancing the chiropractic profession. An energetic presenter, his very practical Medicare presentations remove fear and provide an easy path for chiropractors to properly document Medicare cases. He is a second-generation chiropractor whose passion is enhancing and protecting the chiropractic profession. He is CEO of the ChiroLaw law firm and Conway Consulting Group. His law practice consists primarily of health law and government relations with a strong focus on Medicare. He is also a partner in ChiroArmor LLC a chiropractic compliance company.
Dr. Conway is the co-founder and executive director of the chiropractic society of Wisconsin, a dynamic growing state association that is changing the dynamics of the chiropractic profession in Wisconsin.
Dr. Conway through his work with Dr. Michael Jacklitch, CMS and the Chief Medical Directors from the Medicare Contractors changed the entire Medicare landscape reducing the previous error ratio from the high 90% to the low 20% through the development of a universal national agreement for chiropractic documentation procedures that specifically outlines the required documentation necessary to demonstrate medical necessity of chiropractic care. He provided instruction of these changes to tens of thousands of chiropractors as well as MAC claims reviewers to fully understand what documentation should be in the chiropractic records submitted for review of services.
Having served as a regulator with the Wisconsin Chiropractic Examining board for nearly a decade he, fully understands the responsibilities of each state board in protecting the public and maintaining the reputation of the chiropractic profession.
Dr. Conway served on the NBCE Board of Directors for 8 years and is a current Board member of F4CP.
When in full time chiropractic practice his focus included chiropractic occupational health. Obtaining his diplomate in occupational health he assisted many local and national companies with chiropractic ergonomic programs. He was one of the first chiropractors to speak at the national safety congress and has had over 6000 industrial representatives attend his injury prevention programs.
To contact Dr. Conway, you can email him at ChiroLaw@aol.com.
Friday Nov 15, 2024
Deep Pain is Deep Clarity w/ guest Phil Kreutzer
Friday Nov 15, 2024
Friday Nov 15, 2024
Phil Kreutzer is a spiritual teacher, nervous system specialist, and somatic energy integration coach with a passion for supporting people in awakening to their true self. He has developed an original approach which draws on somatic experiencing, mindfulness, breath work, and other intuitive practices to help clients integrate energetic blocks, enhance their intuitive ability, and connect directly with higher intelligence. Phil is the founder of Consciousness of Healing, a cohort based experiential mastermind for clinicians and healers that is both informative and transformative. The curriculum focuses on demystifying metaphysics and the consciousness of the nervous system in a fun and easy to understand way. Phil guides participants in uncovering their true selves, awakening their healer’s intuition and learning to live into perpetual FLOW state.
For more information, visit his website at www.philkreutzer.com or his Instagram @philkreutzer.
Friday Nov 08, 2024
The Influence of Behavior w/ guest Richard Mathera
Friday Nov 08, 2024
Friday Nov 08, 2024
Richard Mathera is a Managing Director at Irrational Labs. He leads Irrational Labs’ healthcare practice and formerly led its financial decision-making work. Richard has overseen dozens of behavioral economics projects and experiments with commercial clients. A few of these include: One Medical, TytoCare, Neugen, Vouchers 4 Veggies, Steady, Beneficial State Bank, Simple, and Credit Karma.
Prior to joining Irrational Labs, Richard was a Senior Behavioral Scientist at the Common Cents Lab, a Duke University initiative which leverages behavioral economics to improve the financial well-being of low and moderate income Americans, where he designed and launched numerous behaviorally-informed products, features, initiatives, and experiments.
Formerly Richard has applied behavioral economics at ideas42 and developed randomized controlled trials at Innovations for Poverty Action in Morocco. He has also served as a Team Lead/Senior Investment Officer and a Senior Advisor at USAID’s Office of Development Credit and worked at Cornerstone Research, an economic and financial consulting firm specializing in complex commercial litigation.
Richard holds a Master’s degree from Columbia University’s School of International and Public Affairs, where he studied Advanced Policy and Economic Analysis and a Bachelor’s degree from the University of Virginia, where he studied economics, Spanish, and French, graduating Phi Beta Kappa.
For more information, you can email Richard at richard@irrationallabs.com or visit his website at https://irrationallabs.com/.
Friday Nov 01, 2024
Stretch Your Business w/ guest Dr. Jeff Berard
Friday Nov 01, 2024
Friday Nov 01, 2024
Join Dr. Jay and Brad as they interview Dr. Berard on this week of TechTalk.
Dr. Berard is a co-owner of Midland Sports Rehab with his wife Kristin. He is a licensed Doctor of Chiropractic who graduated from Northwestern Health Sciences University and has been in private practice since 2000. Dr. Berard is a Certified Chiropractic Sports Physician (CCSP) which is one of the highest certifications a Chiropractic Physician can obtain.
Dr. Berard has a unique skill set that has been developed over the last 20+ years working with athletes from all over the globe and offered it to the Great Lakes Bay area centered in Midland. By developing a niche utilizing a specific technique, he can help the average person suffering with chronic lower back and neck pain to renew. Dr. Berard is certified by the Titleist Performance Institute as well as the Professional Sports Care (PSC) organization providing comprehensive Chiropractic services to the PGA Tour players and Champion Tour.
Dr. Berard focuses on treatment of not only the spine, but the Hip, Knee, Shoulder, Neck and Ankle, as well. As a certified provider of ART (Active Release Technique), he treats various muscle conditions with this GOLD standard soft tissue muscle treatment. Dr. Berard is often sought after for his expertise in sports rehab and recovery, as well as those patients who are looking for a second opinion to treat or manage various nerve, muscle and skeletal conditions.
Jeff and his wife Kristin are big supporters of local health, sports, and recreation programs. They love getting involved and have a regularly active role in the Midland Community with their daughter, Annabelle.
If you have any questions and want to contact Jeff, visit www.stretchcenter.com.
Friday Oct 25, 2024
Using Your Leverage w/ guest Dr. Nick Silveri
Friday Oct 25, 2024
Friday Oct 25, 2024
Join Dr. Jay and Brad as they interview LVRG Media’s founder, Dr. Nick Silveri.
Dr. Nick Silveri has been a clinic-owning chiropractor for 12+ years and regularly saw patients for the first five years of practice. Since then, his practice grew from a struggling, stressful office collecting $250,000 per year to a systematized, thriving practice that is on pace to collect $1 Million this year. He has a passion for marketing, specifically leveraging helpful website content and paid campaigns to spread the message of chiropractic.
Dr. Silveri founded LVRG Media to take the common frustrations out of working with an agency for colleagues in his profession. Initially, their focus was helping clients produce educational content to share on social media and drive traffic to their websites, but the digital marketing landscape is constantly changing, and Dr. Silveri is proud to say his agency’s services are no different.
If you want to find out more about LVRG Media, visit their website at www.lvrgmedia.com. If you want to set up a strategy session with Nick, visit www.contentintopatients.com.
Friday Oct 18, 2024
Telling Your Truth w/ guest Dr. Gilles LaMarche
Friday Oct 18, 2024
Friday Oct 18, 2024
Join Dr. Jay and Brad as they interview chiropractor, educator, author, speaker, and certified personal development and executive coach, Dr. Gilles LaMarche.
Dr. LaMarche found his calling as a healer when at the age of twelve he was taken to a chiropractor after years spent as an “unwell” child. His only expectation was that a chiropractor might help him resume regular activities without pain; little did he know that one meeting would change the course of his life. His high-volume principled practice was home to more than 750,000 office visits over 25 years. He currently serves as Vice President of University Advancement and Enrollment at Life University, in Marietta, GA.
He has studied the philosophy of success, a hobby that has supported his vision to share the message of health and personal responsibility for over 40 years. He is the author of 17 books and numerous articles focused on health and healing; The ART of Being Healthy series has been read by hundreds of thousands with contributing authors from multiple continents. In addition to his roles as Vice President of University Advancement and Enrollment at Life University, The Australian Spinal Research Foundation Research Review Panel, and appointments to numerous committees and boards in Cobb County, his current projects include the book You were born to Thrive.
Gilles has learned to balance his life, enjoying a successful professional career and a wonderful personal life. His personal philosophy encompasses mind, body and spirit. He believes in the great importance of commitment and responsibility to the world in which we live. He is a husband, a doctor, a teacher, and a friend, and proud Dad to three terrific adults, and “Papa” to three beautiful girls, and two “little men”. His mission is to help all those he meets achieve their potential. Gilles is a little man with a big heart and an open spirit. He has chosen to live his life from a position of “Loving Service – My First Technique”, a way of life he learned from his mentor Dr. James W. Parker.
Friday Oct 11, 2024
Find the Need, Build the Empire w/ guest Dr. Dan Ruitenbeek
Friday Oct 11, 2024
Friday Oct 11, 2024
Join Dr. Jay and Brad as they interview their friend, Dr. Dan Ruitenbeek!
Dr. Dan grew up in London, Ontario Canada. He is on a mission to make sure that the community thrives in life, rather than suffers. After an ice hockey injury of multiple lumbar vertebral disk protrusions rendered him unable to walk or sit without pain, let alone play any kind of sports, Dr. Dan was referred to his hometown natural health clinic. Through chiropractic care and physical rehabilitation this doctors office was able to actually assess the underlying weaknesses that led to the injury and provide long lasting results. Fascinated by this approach to wellness, Dr. Dan became obsessed with the idea of a collaborative, integrated health model. People deserve to have easy access to the best of both worlds; modern medical interventions and natural/preventative healthcare working together to provide high quality, customized solutions.
Dr. Dan has his bachelors degree in Kinesiology, Doctorate in Chiropractic, Board certification in Intractable Pain and Neuropathy as well as various soft tissue therapy certifications. Dr. Dan is also the author of “Cracking the Neuropathy Code: A state-of-the-art approach to reversing peripheral neuropathy” He has incredible success rates in reversing the effects of Peripheral Neuropathy through an integrative, holistic approach to rebuild nerve tissue and re-establish proper blood flow. This approach has been highly beneficial for a variety of other chronic health issues including Sciatica, Fibromyalgia, Nerve damage, Plantar Fasciitis, and Degenerative Arthritis.
Dr. Dan loves spending his time in athletics, and spending as much time as possible with his wife Ally. He is very excited to be serving the Atlanta area with truly customized, objective and specific integrated healthcare that is safe and effective for the whole family.
To connect with Dr. Dan, visit his website at https://www.shockwavecenters.com/ or email him at DrDan@ShockwaveCenters.com

TechTalk Healthcare
Enjoy 30 min each week of Healthcare Technology and Motivation with Dr. Jay Greenstein, DC and data expert, Brad Cost.
Nationally know speakers in the Chiropractic profession, Brad and Dr. Jay will have you learning and laughing your way each week.