TechTalk Healthcare
Talkin’ HealthCare and Havin’ Fun with Brad Cost and Dr. Jay Greenstein, DC. On the TechTalk Podcast, we focus on expert guests within the fields of technology and healthcare. 🎙️🤪📲🩺
Talkin’ HealthCare and Havin’ Fun with Brad Cost and Dr. Jay Greenstein, DC. On the TechTalk Podcast, we focus on expert guests within the fields of technology and healthcare. 🎙️🤪📲🩺
Episodes
4 days ago
4 days ago
Join Brad and Dr. Jay as they interview this week's guest, Dr. Scott Munsterman.
Dr. Scott Munsterman is an acknowledged expert on the transforming model of health care delivery and compliance. Dr. Munsterman is a founder of Best Practices Academy, a clinical improvement organization providing focused leadership to equip providers to improve clinical outcomes and integrate into the transformed care delivery system. Dr. Munsterman is also co-founder and principal consultant of ClinicArmor, LLC, a comprehensive clinical compliance program that helps chiropractic and medical practices become compliant with regulatory standards.
Dr. Munsterman is a graduate of Northwestern Health Sciences University, where he has served as Vice-Chair of the Board of Trustees and on the President’s Cabinet as Chief of Care Delivery, during which he implemented an integrated clinical model across the clinic system. He has been awarded Chiropractor of the Year in South Dakota and has been designated a Fellow of the International College of Chiropractors (FICC). He is a certified professional compliance officer, credentialed by the AAPC, and certified by Harvard Medical School in Safety, Quality, Informatics, and Leadership. Dr. Munsterman served two terms as Mayor of the City of Brookings and three consecutive terms in the South Dakota Legislature’s House of Representatives, where he chaired both the House Health and Human Services Committee and the Legislative Planning Committee, and served as a Majority Whip Leader. He is the author of the books “A Vision for South Dakota” and “Unfinished Business”.
To connect with Scott, visit his website at clinicarmor.com or chiroarmor.com.
Friday May 01, 2026
Success Comes Back Around w/ Mike Dwyer
Friday May 01, 2026
Friday May 01, 2026
Join Dr. Jay and Brad as they interview the co-founder of Prompt Health, Mike Dwyer.
Prompt Health is an AI-powered, all-in-one platform for rehab therapy practices (physical therapy, occupational therapy, chiropractic) that connects EMR, scheduling, billing, and patient engagement. It optimizes clinic operations by automating documentation, reducing administrative tasks with AI, and improving revenue cycle management.
Mike had been in treatment for months with limited visibility into his success. Through conversations with his best friend, Adam, they identified an opportunity. Prompt’s primary goal was to provide patients with outcome visibility. In the process, a larger problem became clear. Every clinic needed 6+ pieces of software just to run.
Mike and Adam tabled their primary goal of outcome visibility to solve the larger issue, “empowering clinics with one unified solution to practice management”. Once that existed, providing patients with what they desired would be achievable. In 2017 they started building a team that would take on this ambitious goal. Through the right combination of opportunity, determination, expertise, and a little bit of luck, Prompt has become a game-changing solution for the outpatient rehab space.
To connect with Mike, visit his website at prompthealth.com or check out his LinkedIn @Mike Dwyer.
Friday Apr 24, 2026
The One Solid Answer? Be a Team Player w/ guest Dr. Ray Foxworth
Friday Apr 24, 2026
Friday Apr 24, 2026
Join Dr. Jay and Brad as they interview their friend, Dr. Ray Foxworth.
Dr. Ray Foxworth, DC, FICC, is the visionary behind ChiroHealthUSA, serving as its esteemed founder and CEO. With over 39 years of dedicated service in chiropractic care, Dr. Foxworth has navigated the complexities of billing, coding, documentation, and compliance firsthand. His rich experience includes roles as the former Staff Chiropractor at the G.V. Sonny Montgomery VA Medical Center and past chairman of the Chiropractic Summit and the Mississippi Department of Health.
Dr. Foxworth is deeply committed to advancing the chiropractic profession, which is evident through his leadership roles. He is an at-large board member of the Chiropractic Future Strategic Plan. Additionally, he contributes his expertise as a Cleveland College Foundation board member and holds an executive board position with the Foundation for Chiropractic Progress.
Friday Apr 17, 2026
Power To The People w/ guest Dr. Kaitlan Baston
Friday Apr 17, 2026
Friday Apr 17, 2026
Join us on this week's TechTalk episode as Dr. Jay and Brad interview Dr. Kaitlan Baston.
Dr. Kaitlan Baston is the Chief Executive Officer of Vinyl Health, an AI-driven health technology company redefining how people experience and navigate care. Vinyl is built on a simple but transformative idea: healthcare should make sense to the people living it. By capturing and translating clinical information into clear, personalized, and shareable insights, Vinyl helps patients and families understand what is happening, what to do next, and how to stay aligned across providers. This closes one of the most persistent gaps in modern healthcare.
Dr. Baston brings a rare combination of frontline clinical experience, executive health system leadership, and public policy expertise to this work. Most recently, she served as Commissioner of the New Jersey Department of Health from August 2023 to May 2025 under Governor Phil Murphy. During her tenure, she led efforts to address the social, environmental, and economic drivers of health, with a focus on reducing disparities, improving maternal and child health outcomes, and advancing integrated models of physical, behavioral, and mental healthcare. She also spearheaded landmark regulatory reform, creating a single, integrated license for outpatient healthcare facilities and unlocking innovation that had been stalled for over a decade.
Prior to her role as Commissioner, Dr. Baston served as President and CEO of University Hospital in Newark, a major urban academic medical center and Level 1 trauma center. There, she led a period of transformation focused on access, quality, and community partnership. Earlier in her career, she founded and led the Cooper Center for Healing, an innovative program integrating pain management, addiction treatment, and behavioral health, well ahead of broader system adoption of integrated care models.
Dr. Baston began her career as a full-spectrum family physician committed to underserved communities. Her clinical and public health work has spanned international and community-based settings, including public health initiatives in Rwanda, hospital-based care in the Dominican Republic, and bilingual community health services in Seattle.
Across every chapter of her career, Dr. Baston has been driven by a consistent belief: the United States does not lack clinical expertise or innovation; it struggles with misaligned incentives, fragmentation, and a level of complexity that makes it difficult for people to understand and act on their own care. She has long believed she could not simply work within that system without actively working to improve it.
With Vinyl Health, she is building toward a different model. One where information is clear, care is connected, and people are able to participate fully in their own health. She is energized to do this alongside a team of deeply committed, like-minded individuals focused on making healthcare work better for the people it is meant to serve.
To connect with Kaitlan, visit her website at vinylhealth.ai, her email at kaitlan.baston@vinylhealth.ai or on her LinkedIn at kaitlan-baston.
Friday Apr 10, 2026
Playing to Play Vs. Playing to Win w/ guest Mark Haas
Friday Apr 10, 2026
Friday Apr 10, 2026
Join us on this week's TechTalk episode as Dr. Jay and Brad interview Mark Haas.
Mark Haas is Managing Partner of Haas Strategy Solutions, where he advises CEOs of midmarket companies on strategy, business models, and execution. He brings more than 40 years of experience as an advisor, entrepreneur, board chair, and facilitator.
His work has included strategy and business planning for companies and nonprofits across transportation, child services, scientific associations, human services, biodiversity, clinical research, and women’s health.
Mark has facilitated high-level work on issues ranging from World War IV military strategy and nuclear terrorism response to global science and technology R&D and the U.S. Navy’s first STEM Forum. His international work has included leadership training for the Tanzanian government and efforts to strengthen the management consulting profession in Western Asia and Eastern Europe.
Most recently, Mark was CEO and co-founder of the Association for Enterprise Growth, a business ecosystem connecting CEOs, elite advisors, and regional centers of influence.
He is a past Board Chair and CEO of the Institute of Management Consultants USA, the certifying body for management consultants, where he also served for 20 years as Ethics Officer. He has also chaired and served on the boards of technical, educational, and civic organizations.
Mark holds a degree in biology from Colgate University and a graduate degree in city and regional planning from Harvard University.
To connect with Mark, visit his website at haasstrategy.com, email him at mhaas@haasstrategy.com, or check out his SubStack at snapshot.haasstrategy.com.
Friday Apr 03, 2026
Adding Gas to Your Fire w/ guest Jeff Van Kampen
Friday Apr 03, 2026
Friday Apr 03, 2026
Join Dr. Jay and Brad as they interview this week's guest, Jeff Van Kampen.
In 2018, Jeff quit his engineering job to go all in on building his advertising agency. Seven years later, Clinic Growth Accelerator has helped 550+ Chiropractors, PTs, MedSpas, and Regenerative Medicine Clinics attract patients through Meta advertising and email marketing. Over $25M in client revenue generated for brands like AlignLife, Disc Centers of America, and LightRx.
Brick and mortar or telehealth, if you're in cash-pay healthcare, we know your numbers. Now Jeff is documenting the journey to $1M/month: the real behind the scenes of scaling a $200k/month done for you agency.
To connect with Jeff, visit his website at www.growyourclinic.com or email him at jeff@growyourclinic.com. His YouTube channel and Instagram handle is @ClinicGrowthAccelerator.
Friday Mar 13, 2026
Movement is Medicine w/ guest Dr. Amy Baxter
Friday Mar 13, 2026
Friday Mar 13, 2026
Join Dr. Jay and Brad as they interview this week's guest, Dr. Amy Baxter.
Dr. Baxter directs innovation, invention, operations and strategy for Pain Care Labs. After graduating from Yale University and Emory Medical School, as a double boarded pediatric emergency physician Dr. Baxter founded PEMA Emergency Research while also founding Pain Care Labs (initially called MMJ Labs).
Her accomplishments include multiple textbook chapters, first author papers, and national and international invited lectures; innovation impact comes from multiple NIH SBIR Fast-Tracks, patents, and successfully pursuing 510(k) FDA clearances.
Her academic service includes numerous NIH Scientific Review Groups for multiple institutes, and the COVID-19 ACEP Field Guide Task Force.
Her recognition includes Forbes Ten Healthcare Disruptors, Inc. Top Women in Tech to Watch, Top 10 Innovative and Disruptive Women in Healthcare, a Wall Street Journal “Idea Person,” and the Most Innovative CEO from Georgia Bio.
Her national and international speaking highlights include HHS testimony, Exponential Medicine “Future of Pain Management”, TEDx, State Department VentureWell keynote, and TEDMED.
Dr. Amy Baxter is also known as Robert A. Heinlein’s adopted granddaughter and for turning down Mr. Wonderful on Shark Tank.
To connect with Dr. Amy Baxter, email her at info@paincarelabs.com or visit her LinkedIn page.
More information on Dr. Baxter's products below:
Buzzy and VibraCool company: paincarelabs.com
DuoTherm company: harmonicscientific.com/
Free download from Pain Care Labs - workbook on comprehensive pain management including OTC, supplements, physical interventions, brain-body activities: https://paincarelabs.com/hubfs/What%20Works%20for%20Pain%20Booklet%2002.pdf?hsLang=en
Friday Mar 06, 2026
Name It, Then Claim It w/ guest Dr. Lynne Mouw
Friday Mar 06, 2026
Friday Mar 06, 2026
Join us on TechTalk this week as Dr. Jay and Brad interview Dr. Lynne Mouw.
Dr. Lynne Mouw was born and raised in Newfoundland, Canada and she completed her undergraduate studies there, graduating from Memorial University with a Bachelor of Science with a major in Biology. She moved to Iowa in 1997 to attend Palmer College of Chiropractic.
She graduated from Palmer with a Doctor of Chiropractic Degree in 2001. After graduation, she worked as an associate chiropractor in clinics in Illinois and South Dakota. She moved to the Council Bluffs area to open Mouw Family Chiropractic in late 2004.
Chiropractic care and travel are her 2 biggest passions! She enjoys reading, spending time with her daughter, Lila, as well as exercise and nutrition.
To connect with Lynne, email her at drlynne4082@gmail.com or visit her website at lifeafterkids.com!
Monday Mar 02, 2026
From Inquiry to Intake w/ AppointClicks
Monday Mar 02, 2026
Monday Mar 02, 2026
Join us on this week's episode as Dr. Jay and Brad interview guests, Sam Taha and David from AppointClicks.
Sam Taha, a Cleveland, Ohio native, graduated from Cleveland State University with a degree in marketing and has been operating two successful agencies for contractors and chiropractors ever since!
AppointClicks is a marketing and patient-acquisition service that helps clinics attract and book qualified new patients through targeted digital campaigns, optimized landing pages, and automated follow-up systems that route inquiries directly into their scheduling flow.
The platform focuses on generating local demand, improving conversion from inquiry to appointment, and filling providers’ calendars with ready-to-book patients through streamlined intake and booking automation.
For more information, visit their website at appointclicks.com and mention "TechTalk!"
Monday Feb 23, 2026
Gradually, But Suddenly w/ guest Dr. Don Reno
Monday Feb 23, 2026
Monday Feb 23, 2026
Join us on TechTalk this week as Dr. Jay and Brad interview Dr. Don Reno!
Dr. Don Reno is the Director of a patient-centered integrated wellness facility in suburban Detroit. He has been a key leader with the Michigan Association of Chiropractors (MAC), previously serving as President and Chairman of the Board. Currently, he serves as the Chairperson of the Government Affairs Workgroup for the Chiropractic Future Strategic Plan (http://www.chiropracticfuture.org).
To connect with Don, you can email him at reno@chiromi.com!

TechTalk Healthcare
Enjoy 30 min each week of Healthcare Technology and Motivation with Dr. Jay Greenstein, DC and data expert, Brad Cost.
Nationally know speakers in the Chiropractic profession, Brad and Dr. Jay will have you learning and laughing your way each week.
