TechTalk Healthcare
Talkin’ HealthCare and Havin’ Fun with Brad Cost and Dr. Jay Greenstein, DC. On the TechTalk Podcast, we focus on expert guests within the fields of technology and healthcare. 🎙️🤪📲🩺
Episodes
Friday Dec 15, 2023
The Triple Threat of Billing, Coding & Compliance w/ guest Brandy Brimhall
Friday Dec 15, 2023
Friday Dec 15, 2023
This week on TechTalk, Dr. Jay and Brad are joined with the queen of billing, coding and compliance, Brandy Brimhall.
Brandy has served chiropractic and multi-discipline practices since 1999. She has received professional certification from the AAPC as a Certified Professional Coder, a Certified Professional Compliance Officer and a Certified Professional Medical Auditor; from the Practice Management Institute (PMI) as a Certified Medical Compliance Officer; and from the ChiroCode Institute as a ChiroCode Certified Chiropractic Professional Coder.
She has routinely been featured in a number of publications as well as speaks at seminars and webinars across the country. Brandy provides training and education as well as assists practice with coding/collections/compliance and revenue cycle systems. She serves practices today with revenue cycle system and compliance training along with other practice resources through The Billing Connection (www.thebillingconnection.com) and through credentialing services at Rapid Credentialing (www.rapidcredentialing.com).
Friday Dec 01, 2023
The Linchpin of Chiropractic w/ guest Eric Hoffman
Friday Dec 01, 2023
Friday Dec 01, 2023
Dr. Jay and Brad sit down on this week’s TechTalk episode to interview their guest, Eric Hoffman.
Eric Hoffman, a graduate of Arizona State University, has an entrepreneurial spirit and leader mentality with experience as a Co-Founder of Growth Media, Executive Director of ChiroSecure, CEO and Founder of Hoffman Ventures, LLC, and Founder of Chiro Jobs.
Having spent over 12 illustrious years as a steadfast protector of Chiropractors from lawsuits with ChiroSecure, Eric Hoffman is now on a mission to secure your future through Chiro Jobs. Born into a family of devoted Chiropractors, Eric's early years were filled with industry conferences and events, which laid the foundation for his unwavering commitment to the field.
Chiro Jobs takes pride in offering an unparalleled platform for both employers and job seekers in the Chiropractic industry. Our user-friendly website connects qualified professionals with prestigious clinics, creating a network of opportunities. With advanced search options, personalized job alerts, and a treasure trove of resources to help you stay informed about the latest industry trends, Chiro Jobs is your one-stop solution for a thriving career in Chiropractic. Join us today and invest in a promising tomorrow!
So, whether you're a seasoned Chiropractor with years of experience or an aspiring professional ready to make a mark in the world of Chiropractic, Chiro Jobs has got you covered. Together, let's shape the future of this remarkable profession, ensuring optimal health and well-being for all.
Visit Chiro Jobs today at https://www.chirojobs.com/
Friday Nov 24, 2023
Friday Nov 24, 2023
Dr. Jay and Brad had the honor to interview the First Lady of Chiropractic, Dr. Sherry McAllister, DC.
Sherry McAllister, DC, M.S. (Ed) CCSP, serves as the President for the Foundation for Chiropractic Progress, the national not-for-profit organization showcasing the benefits of chiropractic care across multiple platforms. The Foundation for Chiropractic Progress was founded in 2003 and is dedicated to building awareness regarding the benefits of chiropractic care and its role in drug-free pain management.
Dr. McAllister earned her Master’s in Education from the University of California East Bay and is a graduate of Palmer College of Chiropractic West, where she served as an Associate Professor. Recently appointed to Forbes Non-Profit Council.
She is a frequent guest speaker for National conventions, Corporate Wellness Programs, as well as Business and Healthcare Alliances.
Dr. McAllister has served as a Qualified Medical Examiner, Expert Chiropractic Witness for the State of California, and has been in private practice in San Jose since 1996.
To be a part of the change of the chiropractic profession, click the link below to donate to the Foundation for Chiropractic Progress. Remember, your donation will be a 14x match to the amount you choose!
https://www.f4cp.org/giving/
Friday Nov 03, 2023
Scaling Brilliance w/ guest Chris Taylor
Friday Nov 03, 2023
Friday Nov 03, 2023
Join Dr. Jay and Brad as they sit down with guest, Chris Taylor.
Founder of Actionable, Chris Taylor is a writer, entrepreneur and speaker. Described once by a client as “a curious blend of Boomer and Gen-Y,” Chris is often called upon to act as a bridge and translator between generations at work. He spends his daylight hours helping consultants and employees find meaning in their work, discover rich relationships and scale their impact and revenue through his company, Actionable.
Actionable aims to reinvent professional learning as we know it. The genesis of Actionable.co began when Chris started to see meaningful changes by simply shifting his focus from information to implementation within the self-help books he read. Chris understands the importance of turning insight into action – a crucial, but often missing, component to success. Whether it’s supporting organizations or individuals, Actionable believes learning should be collaborative, measurable and habit-forming.
In addition to being a regular speaker for both public and private events, Chris has penned over 150 articles for dozens of publications and has been quoted in The National Post, Toronto Star and Globe & Mail.
When he's not engrossed in work, Chris is a husband, father, traveler, cyclist and snowboarder who loves nothing more than a well-prepared meal paired with a decent bottle of wine and good friends and family.
For more information, Chris can be reached on his website at https://actionable.co/.
Friday Oct 27, 2023
Educating Yourself in AI w/ guest Dr. Harvey Castro, MD, MBA
Friday Oct 27, 2023
Friday Oct 27, 2023
Dr. Jay and Brad were joined by Dr. Harvey Castro, MD, MBA on this week’s TechTalk episode!
Dr. Harvey Castro, MD, MBA is a physician, health care consultant, and serial entrepreneur with extensive experience in the health care industry. Dr. Castro aims to increase awareness of digital health and implement positive changes in the field. He has held various positions throughout his professional career, including CEO, physician, and medical correspondent. He has a strong track record of success and is known for his innovative thinking, having developed multiple health care apps and served as a medical correspondent for major media outlets.
In addition, he has consulted for numerous health care companies with the goal of starting a social movement to improve health care using technology like ChatGPT. In his book, Bing Copilot and Other LLM: Revolutionizing Healthcare with AI, he shares insights into AI’s current and potential uses in healthcare, the ethical considerations and HIPAA compliance involved, and the role of healthcare providers in AI's future.
He is the author of many books, such as
Bing Copilot and Other LLM: Revolutionizing Healthcare with AI
Solving Infamous Cases with Artificial Intelligence
The AI-Driven Entrepreneur: Unleashing the Power of Artificial Intelligence for Business Success
ChatGPT and Healthcare: The Key to the New Future of Medicine
ChatGPT and Healthcare: Unlocking the Potential of Patient Empowerment
Revolutionize Your Health and Fitness with ChatGPT’s Modern Weight Loss Hacks
Success Reinvention
He can be reached on his website https://www.harveycastromd.info/aide or on his Twitter, Facebook, Instagram, and YouTube.
Friday Oct 20, 2023
The End of Your Fork w/ guest Dr. Anya Szigeti, DC, DABCI, MBA
Friday Oct 20, 2023
Friday Oct 20, 2023
This week on TechTalk, Dr. Jay and Brad sit down with the founder of The Szigeti Method and the best-selling author of “You Can’t Outrun Your Fork,” Dr. Anya Szigeti, DC. “You Can’t Outrun Your Fork” is a guidebook on nutrition, healthy living and your optimal diet.
Dr. Szigeti is a graduate of the United States Coast Guard Academy, and she is the first African-American Woman (Anya F. Hughes) to earn a Bachelor of Science degree in Mechanical Engineering from USCGA. She earned her Masters in Business Administration from Grantham University. From there, she attended National University of Health Sciences in St. Petersburg, Florida. During her time spent there, Dr. Szigeti completed the coursework and is currently board eligible for both the Diplomate of the American Board of Chiropractic Internists (DABCI) and the Diplomate of the American Clinical Board of Nutrition (DACBN).
She also completed her certification in Acupuncture. Dr. Szigeti is an adjunct professor at St. Petersburg College, a functional medicine professional consultant, the director of a nutrition education program titled Healthy Eating for a Health Waistline, a practicing chiropractor, and the CEO and founder of Back to Health Functional Medicine.
Back to Health Functional Medicine was created following Dr. Anya Szigeti’s own battle with an autoimmune disease, Hashimoto Thyroiditis, and her journey back to health. Her hope is to empower others to take charge of their own health, educate others on the healing properties of nature, and provide hope to those who are suffering from autoimmunity or any other chronic disease or dysfunction.
You can purchase her new book, "You Can't Outrun Your Fork," from Amazon today.
Visit her website for more information: https://www.youcantoutrunyourfork.com/
Friday Oct 13, 2023
Elevating Healthcare Hospitality w/ guest Dr. Stowe Shoemaker, PhD
Friday Oct 13, 2023
Friday Oct 13, 2023
Dr. Jay and Brad had the pleasure of interviewing a co-author of “Hospitable Healthcare: Just What the Patient Ordered,” Dr. Stowe Shoemaker, PhD.
Dr. Stowe Shoemaker (PhD, Cornell University) is the former dean of the William F. Harrah College of Hospitality at University of Nevada, Las Vegas where he held the Andrew and Peggy Cherng Dean’s Chair. He began his deanship on July 1, 2013 and it ended June 30, 2023. The College of Hospitality is currently ranked the number one hospitality program in the US and number two in the world. Dr Shoemaker is currently special assistant to the President of the UNLV Foundation.
From 1996 to 2020, Dr. Shoemaker served as a member of the executive education faculty at the School of Hotel Administration at Cornell University where he taught courses in strategy, service operations, strategic pricing, revenue management, strategic marketing, customer loyalty and consumer behavior.
Dr. Shoemaker has published two marketing textbooks: “Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for a Competitive Advantage” and “Marketing Essentials in Hospitality and Tourism: Foundations and Practices.” He recently co-authored a book titled "Hospitable Healthcare: Just What the Patient Ordered." He has published numerous articles, and his research has won multiple awards. His Harvard Business School case study on Hilton HHonors has been used by organizations and schools around the world.
Dr. Shoemaker has served as an advisor to numerous hospitality service providers over the course of his career including IGT, British Airways, Accor, Hilton, Landry’s, and Hyatt. He has helped game developers test market new casino games (both slots and table games), developed pricing strategies for airlines, hotels and restaurants, developed programs to measure customer satisfaction, modeled the successes and failures of marketing programs, and developed segmentation strategies based on consumer motivations in the gaming, lodging and restaurant industries.
Dr. Shoemaker has applied his knowledge of hospitality to help healthcare professionals improve patient satisfaction. He held a joint appointment at MD Anderson Cancer Center from 2010 to 2012 and also worked with Memorial Healthcare Systems, Houston. In Las Vegas, Dr Shoemaker has worked with Mountain View Hospital and is currently introducing hospitality principles to the curriculum of the new UNLV College of Medicine. His research in the healthcare field has appeared in the Journal of the American College of Radiology.
The website for his most recent book is https://hospitablehealthcare.com/. You can pick up a hard copy of “Hospitable Healthcare: Just What the Patient Ordered” from Amazon and Barnes & Noble. This book is also offered on Kindle.
For information on articles Dr. Shoemaker has written, you can email him at stowe.shoemaker@unlv.edu.
Friday Oct 06, 2023
Showing Up First w/ guest Tim Jones
Friday Oct 06, 2023
Friday Oct 06, 2023
Dr. Jay and Brad had the pleasure of interviewing TKX Media’s CEO, Tim Jones, on this week’s TechTalk episode.
Tim Jones is a seasoned professional in the realm of digital marketing. With a solid academic foundation from the University of Utah, where he earned a degree in Marketing, and an MBA from Missouri State University, Tim has consistently demonstrated expertise in the industry for over a decade.
As the CEO of TKX Media, Tim has strategically positioned the agency to be a leader in the digital marketing sector. The company's focus is clear: delivering tangible results through optimized website design, precise Search Engine Optimization, and targeted Paid Advertising. Under Tim's leadership, TKX Media has assisted numerous local and national businesses in amplifying their online footprint and achieving their growth objectives.
Beyond his professional pursuits, Tim values family, dedicating quality time to his wife and three children. Additionally, he maintains a personal commitment to health and fitness, often found refining his skills on the tennis court. In the corporate landscape, Tim Jones stands out as a reliable, results-driven leader in digital marketing.
Visit Tim Jones' company here for any additional inquiries: tkxmedia.com.
Friday Sep 29, 2023
Healthcare Swamp vs. All w/ guest Katy Talento
Friday Sep 29, 2023
Friday Sep 29, 2023
On this week’s TechTalk, Dr. Jay and Brad had the pleasure of interviewing Katy Talento, a licensed health benefits consultant, veteran health care reformer, epidemiologist and thought leader.
Based in northern Virginia, Katy Talento is the Chief Executive Officer of AllBetter Health, a benefits advisory firm helping employers navigate the health plan marketplace and implement innovative solutions that reduce costs and improve patient experience. Katy quarterbacks AllBetter’s nationwide, custom-curated partnerships of advisors, actuaries, member services teams and analytics gurus to deliver on the AllBetter client promise: significant savings, more generous benefits, and happier employees.
As the top health advisor at the White House Domestic Policy Council to President Donald Trump, Katy spearheaded transformative policies to end secret health care prices across the United States, end predatory medical collections practices, lower prescription drug prices, guarantee health records access and interoperability for patients and their care teams, combat the opioid addiction crisis and eliminate domestic HIV/AIDS. She first developed her take-no-prisoners approach to waste and corruption as an oversight investigator and legislative director on Capitol Hill, born of love and duty toward the hardworking American taxpayers.
Katy has traveled the world, holding U.S. foreign aid programs accountable for results, as well as protecting the workforce of multinational energy companies from infectious disease threats. On the faculty of Georgetown University Medical School, Katy managed the school’s participation in a multi-site NIH study. She founded a mentorship program for junior high girls in inner city DC and even served two years as a Catholic nun! Katy earned her graduate degree in Epidemiology from Harvard School of Public Health and an undergraduate degree from the University of Virginia.
Friday Sep 22, 2023
Re-Entering Your Purpose w/ guest Dr. Cyndy Shaft, DC
Friday Sep 22, 2023
Friday Sep 22, 2023
Join Dr. Jay and Brad on this week’s TechTalk with guest, Dr. Cyndy Shaft, DC!
Dr. Cyndy Shaft is a family-focused chiropractor, CEO and entrepreneur who is known for her passion for her practice, for women within the chiropractic field and for her family of 7 children and 8 grandchildren.
Dr. Cyndy Shaft, a graduate of Palmer College of Chiropractic, currently works alongside her son and 21 other chiropractors at her practice, Shaft Chiropractic Wellness Center. To describe some of her successes within the chiropractic field, it is important to note that Dr. Shaft was awarded a Fellow in the Palmer Academy of Chiropractic, which has been awarded less than 350 times in the 124 years of Palmer Chiropractic College. Her family is also a part of the Palmer Historical Society Family Book as Family #7. Outside of her practice, Dr. Cyndy Shaft is an internationally sought-after speaker and teacher.
Dr. Cyndy Shaft is also the Founder and CEO of the Women Chiropractors®, a non-profit organization dedicated to providing a worldwide community that supports, empowers, and connects women who are chiropractors. They help women chiropractors achieve their purpose and goals personally and professionally by emphasizing the global united sisterhood. Through a highly connected and interactive Facebook group, WDC Connects events, biannual conventions, a re-entry program, CE courses, and much more, Women Chiropractors® is leading the way for women to thrive in the field of chiropractic.

TechTalk Healthcare
Enjoy 30 min each week of Healthcare Technology and Motivation with Dr. Jay Greenstein, DC and data expert, Brad Cost.
Nationally know speakers in the Chiropractic profession, Brad and Dr. Jay will have you learning and laughing your way each week.